« Sony Luxury Brand |
| Axe: Kidnapping as Marketing »
PSFK posts about Sony's launch of a new luxury brand, Qualia. What does Qualia mean? It's ephemeral at best, as you can see in the wikipedia definition.
The Qualia US site only contains a few products at the moment. While I find the idea behind this impressive... this doesn't seem like a very impressive start.
Posted at 02:47 PM in Luxury | Permalink
| Save to del.icio.us
The comments to this entry are closed.