Pimp My Burger

Burger King has a preview up for what appears to be a new viral campaign at Pimpmyburger.com. The new campaign centers around the whole parody of shows like "Pimp my Ride." While there certainly hasn't been a shortage of these parodies in the recent past, hopefully this one will be unique. The video alludes that more will be revealed on March 1.

Link via Adrants.