Seth Godin posts about the results of a new eyetracking study on Google search results from Enquiro. It basically reinforces what we've known, that top organic rankings are key. What's more, though, this study shows that being above the fold and in organic rankings is the absolute best scenario.
I wonder if being above the fold on the second page of search results (11-14) is better than being below the fold on the first (1-3)?
Original link via Search Engine Watch.
Comments