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JOHN KEEHLER

I'm a strategist... working at R/GA. I teach at schools like CU, SMU, UTD and BDW. I speak about digital for organizations like the AMA, AAAAs and Ignite. I've been quoted publications like Brandweek, the Dallas Morning News and the Wall Street Journal. I've been blogging since 2004 under the site name "Random Culture."

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« The Future of Science | Main | Quick Links: Mar. 22, 2005 »
Tuesday
Mar222005

Podcasting = Money

DateTuesday, March 22, 2005 at 4:30AM

Looks like at least one person has figured out how to make money from Podcasting... The Eric Rice Show has struck a deal with Warner Bros.

According to a Clickz article that details the agreement, it calls for "the label to give Rice exclusive interviews, banter and impromptu jams featuring "The Used," which were recorded on the band's current tour. Starting on Thursday, that material will be made available on Rice's podcasts. "The Used" is on Warner Brothers' Reprise label. When Rice uses the content, he'll disclose the financial relationship between the show and Warner Brothers."

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