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JOHN KEEHLER

I'm a strategist... working at R/GA. I teach at schools like CU, SMU, UTD and BDW. I speak about digital for organizations like the AMA, AAAAs and Ignite. I've been quoted publications like Brandweek, the Dallas Morning News and the Wall Street Journal. I've been blogging since 2004 under the site name "Random Culture."

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« Quick Links: Sept. 19, 2005 | Main | VW: Force of Good »
Monday
Sep192005

Update: Chrysler Blog

DateMonday, September 19, 2005 at 4:35AM

Recently, I posted about Chrysler's blogging effort, and agreed that they're making a mistake by hiding the blog behind a login and catering only to "established" journalists. Adrants was one of the first to point out that this might not be a great idea. Apparently, Chrysler PR Chief Jason Vines has used the blog to accuse Steve Hall of Adrants of being a "cowardly, anonymous poster." You can read more about his comments in this Detroit News article.

Um... Wow. Here are a couple pointers.

1.) Steve Hall isn't an anonymous blogger... I am, sort of
2.) Understand a blog's influence before you start bashing
3.) Even when you require a login, content finds a way out

Link via B.L. Ochman.

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