« Super Bowl Commercials: Diet Pepsi | Main | Superbowl Commercials: Addicted to LOST »
Super Bowl Commercials: Whopperettes
I have to say that the Burger King Whopperettes Super Bowl commercial wasn't amazing in my opinion, but it definitely stood out. And like Diet Pepsi, the Whopperettes effort has a much stronger online component. Simply put, the website is great.
Burger King also did a great job building up buzz before the Super Bowl commercials aired, leaking video footage of the King and Brooke Burke online. All in all, a great integration of online and offline, as well as buzz before and after the Super Bowl.
Visit the Burger King Whopperettes site here.
Watch the Whopperettes commercial now:
Posted on February 6, 2006 | Permalink
TrackBack
TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d8341c5c1d53ef00d83475abe053ef
Listed below are links to weblogs that reference Super Bowl Commercials: Whopperettes:
Comments
Didn't particularly care for the Burger King commercial. The FedEx caveman commercial was certainly big with all the dinosaurs. Hummer tried to make a large commercial with Godzilla and Ultraman, but I think it was just plain weird. The Anheiser Bush commercial with the Clydesdale pony was cute, but the first Clydesdale commercial was the funniest. (That was the one with the streaking sheep.) A lot of people judged the "magic refrigerator" to be the funniest.
Posted by: Jason | Feb 6, 2006 11:16:38 AM
