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Tribal DDB has redesigned their site. It's a pretty nice looking flash site, but what's interesting is that they are segmenting the site based on office locations. The screenshot above, for example, is from San Francisco. You'll only see San Francisco work, and the background imagery reflects the location. Check out the new site at: www.tribalddb.com.
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I didn't it was only recently they've updated their website. But when I was visiting McDonald's site, I noticed their logo and decided to check it out. It's very cool. I love the way they integrate imagery into the background to give ambience.
By the way, I wrote up a review about one of their recent works, McDonalds Australia. http://www.istartedsomething.com/2006/04/im-lovin-it.html
Posted by: Long Zheng | April 21, 2006 at 05:23 AM