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April 21, 2006

Veoh? Vimeo is Real YouTube Competition

Vimeo

There's been some buzz this week about Veoh Networks, a start up that's positioned itself to compete with YouTube. In fact, former Disney chairman and chief executive and Michael Eisner is SO convinced that he put his own money into a recent $12.5 million second round of funding for Veoh.

Well, folks... Michael Eisner should have given his money to these guys: Vimeo.

Vimeo is a video sharing service that's very similar to YouTube. Vimeo has been around since November 2004, and was created by Connected Ventures, the same guys that started Busted Tees, CollegeHumor.com, and the Big Shocker!

Just a few days ago, they completely relaunched Vimeo, and it's looking REALLY good. From a features standpoint, it can hang right there with YouTube and the rest, allowing users to share, download and rate clips. It also looks 5,000 times better than Veoh... and even YouTube, for that matter.

The only thing I'm disappointed about? Vimeo has shot themselves in the foot by requiring people to sign up on the front end. This severely limits their potential as a portal where people go to browse videos. If they get rid of this sign up barrier, they could give YouTube a run for their money. I will credit them, though, that one of the interesting aspects they're using registration for is to create a more "social networking" type of video destination. Think MySpace for videos, sort of.

Check out Vimeo for yourself. You won't be disappointed (except maybe for the sign up thing).

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Comments

vimeo is fab.

but you don't have to register to browse. just click ABOUT in the upper right, then CLIPS PEOPLE LIKE in the upper-centre.

from there everything is knitted.

I just discovered Vimeo today and what I really like is that it preserves your video files. Unlike YouTube where you upload your video and it's gone - all that's left is an FLV and you have to use a browser extension or other hacks to get it back. So Vimeo really wins.

Vimeo is a good service and focus heavily on the community which is probably what has made youtube become so popular. However with the number of youtube like websites continuously increasing, the market is becoming flooded. Websites will need to focus on either quality content (hulu.com) or on the community to gain market share in this territory. Or try balance both (RagTube.com)...

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    • I'm John Keehler, the Director of Interactive Strategy and brand planning for Click Here, the online marketing arm of The Richards Group in Dallas, TX.

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