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May 17, 2006

New CP+B Campaign: Man Laws

Millermanlaws

You may have seen the new Miller Lite commercials featuring celebrities like Eddie Griffin and Burt Reynolds sitting around a square table discussing things like how soon you can take a friend's ex-girlfriend out on a date. I'd seen them on TV, but I had no idea the campaign was created by Crispin Porter + Bogusky.

The new campaign is entitled "Men of the Square Table"... and they've launched a website at: Manlaws.com. You can watch all the commercials at this site, as well as submit your own "man law." Over the next several weeks, posted "man laws" will be opened up for challenge and editing by all visitors to the site.

Link via AdLand.

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    • I'm John Keehler, the Director of Interactive Strategy and brand planning for Click Here, the online marketing arm of The Richards Group in Dallas, TX.

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