I don't know what to call this other than an "interactive music video", but it's amazing. The site, built for the Arcade Fire for the song "Neon Bible", allows visitors to interact while the song is playing. But the site guides the user as well as allowing interaction, and the possibilities of what you can do change in conjunction with changes in the song. This is a must see... no word on who created the site.

I hope, and expect, that other bands follow suit.
Posted by: sonya | October 11, 2007 at 04:04 AM
http://www.vincentmorisset.com/
(in the credits)
Posted by: David Burn | October 14, 2007 at 06:27 PM
This is a very cool idea. I'd love to see other bands take the idea and expand upon it - what a great way to get fans "intimately" involved in a music video.
Posted by: Erica | October 15, 2007 at 12:04 PM