My latest blog post has launched on the Click Here Blog, entitled: "The Mobile Video Comeback." It's about how the conditions weren't right 5 years ago, but are in just the right place now. I was amazed putting this post together to think about how we're light years ahead of where we were in 2005. Here's an excerpt.
"In 2005, Verizon was one of the first companies in the U.S. to get involved in mobile video. This was the year they launched V CAST. As a premium add-on, Verizon customers with three phone models could pay an additional $15 a month on top of their regular service to watch one-minute video clips, movie trailers and other short-form video content. Early reports for the service, and indeed for the future of online video, weren’t very promising."
Read the complete post, "The Mobile Video Comeback" at the Click Here blog.