Random Culture

Dallas Morning News Interview on Groupon

The Dallas Morning News interviewed me last week for a story on the rise in popularity of sites like Groupon, entitled: "Popularity of online group coupons moves at a fast clip." Here's an excerpt:

While the Gap
example generated a lot of attention, this marketing tool is more
relevant for local businesses, said John Keehler, a digital strategy
expert and principal at Click Here Inc., which is affiliated with
Dallas-based the Richards Group.

"Our
clients are interested in using it to focus on a particular market.
It's all part of personalization and about mobility," Keehler said.
"Similar to Foursquare or Facebook Places, it's a convergence of making where you are now more important."

Read the complete story here.

Dallas Morning News Interview on Groupon

The Dallas Morning News interviewed me last week for a story on the rise in popularity of sites like Groupon, entitled: "Popularity of online group coupons moves at a fast clip." Here's an excerpt:

While the Gap example generated a lot of attention, this marketing tool is more relevant for local businesses, said John Keehler, a digital strategy expert and principal at Click Here Inc., which is affiliated with Dallas-based the Richards Group.

"Our clients are interested in using it to focus on a particular market. It's all part of personalization and about mobility," Keehler said. "Similar to Foursquare or Facebook Places, it's a convergence of making where you are now more important."

Read the complete story here.

Quick Links: October 12, 2009

Say What? iCrossing's iPhone App
The folks at iCrossing have launched a social media monitoring iPhone App that allows you to quickly see what's being said about your brand, no matter where you are.

While You're Flying, Lufthansa Updates Your Facebook
Newly released "MySkyStatus" allows you to send information such as altitude, location, arrival and departure times via Facebook and Twitter.

Uniqlo Runway: 2009 Collection Site Launches
Yet another interesting site from the folks at Uniqlo.

Quick Links: October 12, 2009

Say What? iCrossing's iPhone App
The folks at iCrossing have launched a social media monitoring iPhone App that allows you to quickly see what's being said about your brand, no matter where you are.

While You're Flying, Lufthansa Updates Your Facebook
Newly released "MySkyStatus" allows you to send information such as altitude, location, arrival and departure times via Facebook and Twitter.

Uniqlo Runway: 2009 Collection Site Launches
Yet another interesting site from the folks at Uniqlo.

Digg for Shoppers

Iliketotallyloveit.com is Digg for shoppers. I ran across this great site in the March 2007 edition of Wired Magazine, and I think it illustrates the general evolution of things online. If you aren't the first to market, pull a "long-tail" and create something niche!

Digg for Shoppers

Iliketotallyloveit.com is Digg for shoppers. I ran across this great site in the March 2007 edition of Wired Magazine, and I think it illustrates the general evolution of things online. If you aren't the first to market, pull a "long-tail" and create something niche!

eBay Pop!

eBay Pop is a buying "buzz" and trend watching site for all things eBay. It tracks "movers and shakers" in a number of different product categories, but also has games, a blog and an online community. This is how you use the eBay API, folks. Definitely worth a look.

Link via The Brilliance.

eBay Pop!

eBay Pop is a buying "buzz" and trend watching site for all things eBay. It tracks "movers and shakers" in a number of different product categories, but also has games, a blog and an online community. This is how you use the eBay API, folks. Definitely worth a look.

Link via The Brilliance.

Converse.com Redesigns

Converse has just launched a nice website redesign. Check it out at: www.converse.com.

Converse.com Redesigns

Converse has just launched a nice website redesign. Check it out at: www.converse.com.